Its stats are 3/1 so it dies easily, but its basically a Lightning Strike that you can keep casting every turn and you know it can get through for the damage if youre swinging into a clear board
Of course, our discussion here is limited by the fact that Wizards doesn't release sales numbers, so perhaps Wizards has some data showing that Iconic Masters , despite the complaints from local game stores and despite boxes "selling" for $120, was a smashing success, or perhaps Wizards makes more money by keeping Masters- set boosters at $10 even if they sell poorly
Estrid, the Masked is a sweet Bant enchantment commander with strong ramp potential
Looting is nice, but way worse when you have to pay mana for it
Or since their mana value is zero, you cascade into it, or discover it