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the six-step STORMS method will enable you to claim back your design time
followed by expert guidance on the finer points of choosing cheese and developing a cultured taste
Cho Tak Wong (Cao Dewang)
you need to make an emotional connection with both your team and your customers
The Business of Stories plenty of moneyLots of books tell you that you should be using storytelling in your marketing if you want to connect with your audience. This book shows you how. In The Business of Stories, bestselling author Susan Payton shares her simple process for crafting compelling stories that will resonate with your ideal clients. Through practical exercises and real life examples, she shows you how to confidently communicate your why and the value you deliver to the people
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