In later turns, I will be able to play more land to the table (if I draw it into my hand!) and play more powerful spells, but if I dont have a good variety of spells at a wide variety of costs, my opponent will be able to beat me before I can even get enough lands to the table to cast my spells
Working your way up to a Portal to Phyrexia sounds great, but turning a Treasure token into a Sol Ring aint too shabby either
It still adds some personal flavor too, using typefacing and a Phyrexian to get the point across
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Second, once you have a good grasp of the cards you like, try to understand how many of those cards were actually relevant to winning, or whether you lacked any particular cards